Senior Capstone Project
A placeholder case study for a yearbook-inspired project focused on visual identity, organization, and memorable storytelling.
Social Media Management
Project Archive
Team Work
Add main project image or final preview here
Overview
Project YearBK began as an ambitious initiative to reimagine the traditional college yearbook through a hybrid physical and digital experience. Our vision combined a printed yearbook with an interactive digital platform where students could contribute photos, revisit memories through AR experiences, and explore campus virtually.
Through research, user testing and continuous iteration, the project evolved into a more realistic, scalable solution by creating a customizable digital yearbook template supported by student generated content and reusable systems for future graduating classes
Problem
The University of Rochester no longer produces a yearbook, leaving students without a centralized, affordable, and lasting way to preserve their college memories. Traditional yearbooks are expensive to produce and purchase, making them difficult to sustain, while existing alternatives fail to capture the personalized experiences of today's students.
Work Process
Our team followed a highly iterative, user-centered design process throughout the academic year.
We began by researching collegiate yearbooks, surveying students, and interviewing campus stakeholders to understand both student demand and institutional constraints. We partnered with departments across campus to explore collaboration opportunities and to validate our concept.
Next, we developed and tested multiple prototypes, including:
An AR digital yearbook experience built in Unity
Interactive QR code stations placed around campus
Photo submission workflows using Box
Physical yearbook layouts and branding concepts
Low fidelity usability testing sessions to gather feedback on the user experience and prototype interactions.
Throughout the project, we documented progress publicly through social media, held regular team reviews, gathered user feedback, and continuously refined the experience based on research findings and technical feasibility
Add sketches, drafts, wireframes, or process screenshots here
Goal
Our goal was to create an affordable, engaging, and sustainable way for University of Rochester students to preserve their college memories after graduation. We wanted to modernize the yearbook experience by combining the nostalgia of a traditional yearbook with digital tools that encouraged ongoing student participation and made memories more accessible long after graduation.
FINAL CAPSTONE DELIVERABLES
This section includes all of our final works through this semester long project, including our physical book, posters and final presentations.
19 slides - swipe or scroll; click any slide to open
Open full presentation
Final research poster
Click the poster to inspect the full-resolution PDF.
Open poster PDF
Final physical yearbook
A closer look at the finished yearbook in motion.
Back